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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. What three reasons explain why an SMS message may fail to reach a mobile device?

A) The user is out of range of cellular networks
B) The user is currently on a call.
C) The number used to send the SMS was a landline
D) The mobile device is powered off
E) The mobile device has a low battery.

2. How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A) monthly
B) Biweekly
C) hourly
D) daily

3. Which two concepts are requirements that reed to be implemented for Einstein web and/or email recommendations in Marketing Cloud?
Choose 2 answers

A) Catalog
B) Collect Tracking Code
C) Data Extensions
D) Google360 Tracking Code
E) Triggers

4. What is true for behavioral triggers. Multiple select.

A) they cannot be modified
B) need catalog data
C) need collect tracking code

5. 3 possible reasons why a SMS message would fail to reach users mobile? (select 3 options)

A) SMS sent to landline number
B) mobile is in another call
C) Low battery
D) out of cellular network coverage
E) switched off

Solutions: