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Topics of Marketo Certified Expert, MCE Exam

Candidates must meet the test subjects before starting the preparation. Due to the fact that it will really help them get to the core.

Marketo Certified Professional, the MCE test will include the following topics:

  • Principles of the program (30%)
  • Targeting and personalization (16%)
  • Analysis and reports (16%)
  • Main administration (20%)
  • Application and operation (18%)

Marketo MCE日本語 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Build Smart Lists and start segmenting: Create and Change Views for Lists and Smart Lists
  • Upload a list of leads: Import a List of Leads
Topic 2
  • Learn how a lead status goes from anonymous to known and how to change a lead status
  • Create a custom view of leads: Custom Tab for Lead Detail
Topic 3
  • Set, create, and edit user roles and assign them to users: Managing User Roles and Permissions
  • Renaming Marketo Assets: Rename Marketo Assets
Topic 4
  • Basics of Marketo Program Campaign flows: basic email, auto response, lead nurture, webinar
  • Import lists needed for marketing programs
Topic 5
  • Event Management with Marketo: Understanding Event Programs
  • What are my leads doing: How to Review the Activity Log
Topic 6
  • Working with Channels: Create a Program Channel
  • Check a lead’s activity: Reviewing Lead Details
Topic 7
  • Know about Channelsand TagsIgnored Fields and Blocked Field Updates during List Import
  • Add social tools to landing pages:Social buttons

Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf

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How much Marketo Certified Expert MCE Exam Cost

The price of the Marketo Certified Expert, MCE exam fee is 225 USD.

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How to Prepare For MCE Exam

Preparation Guide for MCE Exam

Here is the exam tips for MCE Exam Certifications

The Marketo Licensed Professional, MCE certification is an advertising and marketing technology certification that supports the knowledge and functional experience in using the Marketo board of directors. Marketo is used most often by small and medium-sized organizations and also offers packages to focus on lead tracking, email advertising, consumer marketing, customer marketing, advertising, and mobile marketing. Marketo also uses custom items for many industries, including technology, healthcare, media, higher education, and even manufacturing. Marketo is a SaaS (Advertising as a Solution Platform) software application created to help companies evaluate and automate marketing activities. In this overview, we will definitely cover the topics of MCE Dumps, Marketo Qualified Expert, MCE Certified Expert Salary, and all aspects of Marketo Certified Expert, MCE Certification.

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