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Failing the MCAE-Con-201 means paying the registration fee all over again, plus weeks of lost momentum. The Salesforce Certified Marketing Cloud Account Engagement Consultant practice material from 2Pass4sure is built to help you succeed on the first attempt, with 261 questions that mirror the scope of the official syllabus.

Salesforce MCAE-Con-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Number:MCAE-Con-201
Exam Price:200 USD
Exam Format:Multiple Select, Multiple Choice
Available Languages:Japanese, English
Certificate Validity Period:Maintenance required quarterly via Salesforce Trailhead; no fixed expiration if maintained
Exam Duration:105 minutes
Related Certifications:Salesforce Certified Administrator
Salesforce Certified Marketing Cloud Account Engagement Specialist
Real Exam Qty:60
Passing Score:65%
Recommended Training:Marketing Cloud Account Engagement Modules
Salesforce Trailhead Learning Path
Exam Registration:Salesforce Certification Registration
Kryterion Webassessor
Sample Questions: DOWNLOAD DEMO
Exam Way:Online proctored or onsite test center (Kryterion/Webassessor)
Pre Condition:Recommended 6+ months experience with Salesforce CRM and Marketing Cloud Account Engagement (Pardot)
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketingcloudaccountengagementconsultant

Salesforce MCAE-Con-201 Exam Syllabus Topics:

SectionObjectives
Topic 1: Maintenance and Best Practices- System Optimization
  • 1. Data hygiene and governance
    • 2. Integration best practices
      Topic 2: Account Engagement Administration- Configuration and Setup
      • 1. User roles and permissions
        • 2. Business Unit setup and hierarchy
          • 3. Connector setup with Salesforce CRM
            Topic 3: Marketing Automation- Engagement Programs
            • 1. Automation rules and triggers
              • 2. Engagement Studio program design
                Topic 4: Prospect Management- Data Model and Segmentation
                • 1. Prospects, lists, and tags
                  • 2. Dynamic and static lists
                    - Lead Lifecycle Management
                    • 1. Scoring and grading
                      • 2. Lifecycle stages and assignment rules
                        Topic 5: Email Marketing- Email Creation and Delivery
                        • 1. Deliverability and compliance
                          • 2. Email templates and content creation
                            Topic 6: Reporting and Analytics- Performance Measurement
                            • 1. ROI and attribution reporting
                              • 2. Campaign reporting

                                Common Questions About the Salesforce Certified Marketing Cloud Account Engagement Consultant Exam

                                The Salesforce Certified Marketing Cloud Account Engagement Consultant (exam code MCAE-Con-201) is the exam you pass to earn the Marketing Cloud Account Engagement Consultant certification, a credential at the Professional level. It is also connected with related credentials such as Salesforce Certified Administrator, Salesforce Certified Marketing Cloud Account Engagement Specialist. If you are mapping out a certification path with Salesforce, this exam is a milestone worth planning around.

                                The MCAE-Con-201 exam includes 60 questions, and you have 105 minutes to complete them. With that many questions on the clock, pacing is part of the challenge: divide your time into rough blocks as you go, and flag the items that stall you so you can circle back at the end instead of burning minutes on a single question. A week or two before your exam date, sit at least one full timed session in the 2Pass4sure test engine under the same time limit, so the pace feels familiar rather than frantic on the day.

                                You need 65% to pass the MCAE-Con-201 exam, and the official registration fee is 200 USD. That fee is due again in full for every retake, which makes thorough preparation the cheaper investment by far. Before you book your seat, test yourself with the 2Pass4sure practice questions until you are scoring comfortably above the passing mark on a consistent basis — it is the simplest way to avoid paying for the same exam twice.

                                Recommended 6+ months experience with Salesforce CRM and Marketing Cloud Account Engagement (Pardot)

                                Eligibility rules can be adjusted by Salesforce over time, so before you register, confirm the current requirements on the official exam page: view the official MCAE-Con-201 exam information.

                                You can book the MCAE-Con-201 exam through the official registration channels below:

                                How the exam is taken: Online proctored or onsite test center (Kryterion/Webassessor).

                                Salesforce lists the following official training options for candidates preparing for this exam:

                                Once you have worked through the training, measure your readiness with the 261 practice questions from 2Pass4sure — they show you exactly which topics still need attention before you book the exam.

                                Yes. 2Pass4sure offers a free PDF demo of the MCAE-Con-201 practice questions, so you can judge the quality of the material firsthand before paying anything. Every purchase also includes 365 days of free updates — if Salesforce changes the exam during that year, your material changes with it. And when the free update period expires, you can extend it at a 50% discount from within your member zone.

                                Every MCAE-Con-201 purchase at 2Pass4sure is backed by a 100% Money Back Guarantee: if you take the corresponding exam within 60 days of your purchase and do not pass, you can apply for a full refund. The guarantee has clear conditions — it does not apply if you sit the exam within 3 days of purchase, if you downloaded the material but never actually took the exam, or to free materials and expired orders, and the candidate name must match the payer name. To file a claim, send a scan of your exam enrollment slip together with your official Score Report PDF within 2 days of the exam; claims are processed within 7 days. If you would rather not take a refund, you can exchange the product instead and receive two additional exam preparation products of equal value for free, while your original product keeps its update service. Delivery itself is instant: your material is available for download right after payment and is also sent to your email within one minute — if it has not arrived within 2 hours, contact our customer service. There is no limit on how many computers you can install it on.

                                The official Salesforce Certified Marketing Cloud Account Engagement Consultant outline divides the exam content into 6 main domains. The first three are:

                                • Email Marketing
                                • Reporting and Analytics
                                • Marketing Automation

                                That is only the headline view — scroll back up to the Exam Topics section on this page for the complete domain-by-domain breakdown before you plan your study schedule.

                                Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

                                While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Marketing Cloud Account Engagement administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.
                                What next steps should decrease the transition time?

                                • A. Refine scoring and grading models to only give the Sales team the most qualified leads.
                                • B. Improve lead qualification efficiency by using automation rules to pass leads over to Sales.
                                • C. Create lead nurturing programs to help the Sales team nurture leads until their deals close.
                                • D. Offer more conversion points for visitors such as Marketing Cloud Account Engagement forms and landing pages.
                                Reveal Solution  Discussion  0

                                Correct Answer: A  🗳️

                                What should be used to match users between Salesforce and Marketing Cloud Account Engagement when enabling User sync?

                                • A. User email address
                                • B. Salesforce username
                                • C. CRM ID
                                • D. Marketing Cloud Account Engagement user ID
                                Reveal Solution  Discussion  0

                                Correct Answer: B  🗳️

                                Which editions of Marketing Cloud Account Engagement provides Buisness Units and Einstein functionalities

                                • A. Marketing Cloud Account Engagement Plus Edition and Marketing Cloud Account Engagement Advanced Edition
                                • B. Only Marketing Cloud Account Engagement Advanced Edition and it includes unlimited Buisness Units
                                • C. All
                                • D. Only Marketing Cloud Account Engagement Advanced Edition and it includes 2 Buisness Units, then each subsequent costs 2 000$/month
                                Reveal Solution  Discussion  0

                                Correct Answer: D  🗳️

                                LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.
                                Which sequence of events would meet their goal?

                                • A. Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND
                                  "Adjust score :: +10" to the Form
                                • B. Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"
                                • C. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"
                                • D. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"
                                Reveal Solution  Discussion  0

                                Correct Answer: B  🗳️

                                Is it possible for many users to edit exact same Email Template simultaneously?

                                • A. False
                                • B. True
                                Reveal Solution  Discussion  0

                                Correct Answer: A  🗳️

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